Paris, France
10-Day Program

Learning Objectives

• Deepen knowledge of students’ relevant discipline
• Discover the French business culture through meeting with professionals
• Discover new tools that students can apply in business after returning from France
• Provide students with an intercultural experience that will transform their personal and professional lives

Key Program Experiences

• Luxury Industry company experiences to companies such as Lacoste, Yves Saint Laurent, Chanel, and Louis Vuitton
• Sport Industry company experiences to organizations such as the Paris 2024 Olympic Games, Paris Saint Germain, Adidas, and Le Parc Des Princes
• Entertainment Industry company experiences to the Opéra National de Paris, the Moulin Rouge, and the We Love Green festival 
• Marketing and Professional Service agency visits to Digitas, FCB, Publicis Groupe and others
• Lectures on Creating Value Through Storytelling, Pitching Your Business to Investors, Marketing in Europe, and Marketing in France 
• Cultural discovery activities including a walking tour of Paris, visits to the Eiffel Tower and Château Fontainebleau
• Meeting with French students